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Privacy Studio

Maximize customer trust

Be a trustworthy brand with privacy-first digital experiences. Easily orchestrate consents, preferences, opt-ins/outs, and empower your customers.

Follow legal requirements, honor user expectations

By 2024, 75% of the global population will have its personal data covered under privacy regulations.

Achieve global consent compliance and provide delightfully simple experiences for users to exercise their data privacy rights and consent preferences while reducing your risk, complexity, and costs.

  • Capture and manage

    Capture and manage real-time customer consent activity, opt-ins, and opt-outs across brands and channels

  • Icon for detailed view of privacy standards and compliance details
    Scan and manage

    Scan and manage third party cookies and third party trackers for your auditing purposes and accuracy of privacy notices

  • Customize

    Customize a dynamic and compliant preference center for consumers and employees to exercise their data privacy rights and choose their preferences

  • Efficient workflow

    Fulfill data subject request workflows compliantly and efficiently

TrustArc’s Privacy Studio Apps

Cookie Consent Manager

Easily meet the ever-changing global cookie compliance requirements with minimal effort and build your brand’s trust along the way.

Consent & Preference Manager

Build trust with a privacy-first, personalized consent experience across your entire marketing and vendor ecosystem with a centralized repository.

Individual Rights Manager

Streamline users’ privacy rights requests around their data with DSR automation, saving you time and reducing your risk.

Unified Trust Center

Unify all trust-related information. Provide real-time updates, accelerate sales, support one-click privacy rights, and turn compliance into a revenue-driving advantage.

Guided Privacy Program Management

Build new privacy programs faster. Mature existing ones with confidence. TrustArc’s Program Builder guides you to a prioritized, expert-built plan mapped to our Nymity framework so you always know exactly where you stand, and what’s next.

Your privacy experience, kept current for you

New trackers show up every time marketing ships a campaign. Rights requests pile up while you’re in meetings. Ask Arc to scan for new trackers, recategorize consent, work through open rights requests, and pull together compliance reports from one plain-language prompt. You review and approve what Arc does, so you get the speed without giving up control.

Meet Arc Intelligence

Consent that reaches every system, not just your banner

A customer opts out on your website. Then someone spends the afternoon making sure Salesforce, HubSpot, and Marketo got the message. Privacy Studio connects to 300+ business systems with no-code connectors, so consent signals and rights requests reach the systems where the work actually happens. With MCP, your team can also reach TrustArc from the AI assistants they already use, like Claude, ChatGPT, and Microsoft Copilot.

Learn more

Recent G2 Software Awards

#1 Data Privacy Management
vendor in G2

#1 in Customer Satisfaction

#1 Consent Management Platform
Enterprise
Reports

Forrester TEI ROI of Privacy Report

Forrester’s Total Economic Impact Study (TEI) finds a customer ROI of 126% with a total benefit of $2.08M when using the TrustArc Platform. TrustArc commissioned a Forrester study to analyze the potential benefits of using our platform and the Forrester team found ROI linked to efficiency, compliance and decreased cost in data breaches.

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