TRUSTe Shows Commitment to Advocating Consumer Privacy with Big Presence on Data Privacy Day

TRUSTe Shows Commitment to Advocating Consumer Privacy with Big Presence on Data Privacy Day


TRUSTe to Host First Exclusive Roundtable Event in Privacy Insight Series on January 28 to Explore Top Privacy Issues in 2015

San Francisco, January 16, 2015 – TRUSTe, the leading data privacy management company is reinforcing its commitment to responsible data collection practices through its strong presence and support of Data Privacy Day-related events on January 28 #DPD15, including its first roundtable of the TRUSTe Privacy Insight Series on the state of privacy in 2015. TRUSTe will partner with the Online Trust Alliance (OTA), the National Cyber Security Alliance (NCSA) and the Churchill Club in multiple events to help raise awareness and encourage businesses to be transparent about their data collection practices and educate their customers to better understand how their personal information is being collected and used.

“Data Privacy Day is a great opportunity to educate consumers and businesses about responsible privacy and data collection practices,” said Chris Babel, CEO, TRUSTe. “As a Data Privacy Day Champion, TRUSTe is sponsoring and hosting related events on the industry’s biggest day to demonstrate our commitment to helping businesses build trust by providing transparency and choice in how they collect, use and share the personal information of their customers. By showcasing current privacy industry trends, research and practices, we hope to spur discussion and raise awareness among like-minded privacy professionals around the globe.”

TRUSTe will participate in the following Data Privacy Day events:

State of Privacy 2015: Business and Consumer Insights. Data Privacy Day marks the first exclusive roundtable event of TRUSTe’s Privacy Insight Series. Attendees of this event will gain insight into current privacy practices of leading organizations and preview TRUSTe’s State of Privacy 2015 report, which includes research related to consumer attitudes on privacy hot topics, as well as benchmarking data of the use of privacy assessments by Fortune 1000 companies. TRUSTe CEO Chris Babel will be joined by Tom Widgery, Director of Privacy and Information Security Governance at SVB Financial Group, Laura Hamady, CPO at Levi Strauss & Co., Michelle Dennedy, CPO at McAfee and Michelle Quinn, Business Columnist at the San Jose Mercury News in a panel and keynote session. This event will take place at the St. Regis Hotel in San Francisco, CA. To request an invitation and for more information on TRUSTe’s Privacy Insight Series, featuring 10 live events across the globe, visit truste.com/insightseries.

Open Forum: Data Privacy Trends 2015, presented by Churchill Club, TRUSTe and the National Cyber Security Alliance (NCSA). On the evening of this annual, international day of awareness, TRUSTe CEO Chris Babel will speak alongside Christina Peters, Chief Privacy Officer, IBM, Justin Somaini, Chief Trust Officer of Box, Casey Oppenheim, Co-founder and CEO of Disconnect, and Fatemeh Khatibloo, Principle Analyst at Forrester to discuss the main privacy challenges for the year ahead. This event will take place at 6pm PST at the W Hotel in San Francisco, CA. For more information and to register, visit http://transition.churchillclub.org/eventDetail.jsp?EVT_ID=1029.

Data Privacy & Protection Day Town Halls & Breach Workshops, hosted by the Online Trust Alliance and includes TRUSTe as a sponsor. This series of events will bring together public and private sector experts to provide actionable advice about data privacy and protection to the business community through a series of educational town halls and hands-on breach prevention workshops. TRUSTe CEO Chris Babel will participate as a speaker and will join representatives from the Federal Trade Commission, FBI on January 28 in Mountain View, CA at Symantec headquarters, starting at 7:30am. The remaining events in the series will take place on February 3rd in New York City and February 5th and 6th in Washington, DC. For more information or to register for this event series, visit https://otalliance.org/dpd.

For a full list of TRUSTe Data Privacy Day events, visit https://www.truste.com/about-TRUSTe/events.

About Data Privacy Day
Led by the National Cyber Security Alliance, Data Privacy Day began in the United States and Canada in January 2008 as an extension of the Data Protection Day celebration in Europe. The Day commemorates the 1981 signing of Convention 108 – the first legally binding international treaty dealing with privacy and data protection. On January 27, 2014, the 113th U.S. Congress adopted S. Res. 337, a nonbinding resolution expressing support for the designation of January 28 as “National Data Privacy Day. Follow DPD on Twitter and Facebook. The official hashtag of DPD is #DPD15.

About TRUSTe

TRUSTe powers privacy compliance and risk management with comprehensive technology, consulting and certification solutions. We have two decades experience across all industries and a team of more than 150 professionals developing innovative solutions to address global regulatory and data protection requirements.

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