TRUSTe Launches Data Inventory 2.0 Powered By TRUSTe Technology Platform

Data Inventory and Classification solution combines TRUSTe privacy consulting expertise, proven methodology, and robust technology to address top challenge facing companies managing EU GDPR and other privacy risk and compliance requirements.


San Jose, Calif., September 15, 2016 – TRUSTe announced today at the Privacy.Security.Risk Conference the availability of Data Inventory 2.0 to help businesses prepare to meet privacy regulations, including the EU General Data Protection Regulation (GDPR), and minimize data governance risk across their enterprise. The solution combines TRUSTe’s Data Inventory and Classification service, introduced in 2015, along with the new TRUSTe Data Inventory Manager and other technology tools to generate detailed insights into complex data flows.

The IAPP-EY Annual Privacy Governance Report (2015) indicated Data Inventory and Mapping was a top priority on the privacy roadmap for nearly half (47%) of respondents. In order to fully assess privacy and compliance risks, companies need to understand how customer and employee data in their organization is used. This includes knowing what data is collected; where it is stored; who it is shared with; and how long it is retained. For a large enterprise, this can entail hundreds of websites, systems and vendors – and dozens of data types – creating a complex and often overwhelming task for businesses to manage.

TRUSTe Data Inventory 2.0 solves this challenge by providing a comprehensive solution that streamlines the process into three phases:

  1. Comprehensive enterprise-wide review of customer and HR data flows guided by TRUSTe’s privacy consultants and proven methodology. Process is enhanced by data discovery powered by TRUSTe website and mobile app scanning tools.
  2. Data is categorized by type and recorded into the new TRUSTe Data Inventory Manager, a centralized / interactive database providing a secure and efficient way to store, search, and sustain information.
  3. Visual summary of data flows are created and delivered as part of an in-depth report and high level summary to provide an enhanced way to analyze and act upon the findings.

The output is a comprehensive, actionable and sustainable data inventory and visual data flows that are easy to share across the organization and update to reflect changing business activities.

Chris Babel, CEO TRUSTe said:
“The privacy industry needs technology tools to streamline the creation and ongoing maintenance of data inventory and classification information. Businesses don’t want to pay for a report that sits on a shelf and quickly becomes outdated. With the addition of Data Inventory Manager to the TRUSTe platform we now offer a solution enabling businesses to update their data inventory to reflect changing business practices and solve a major problem.”

Data Inventory 2.0 is available today standalone or integrated with TRUSTe Assessment Manager to seamlessly conduct PIAs and privacy risk assessments on assets identified in the data inventory. Pricing varies based on company size and engagements can often be completed in 8 weeks or less. For more information visit truste.com/data-inventory or call 888-878-7830.

About TRUSTe

TRUSTe powers privacy compliance and trust by enabling businesses to use data across their customer, employee and vendor channels. We have nearly 20 years’ experience and a team of over 150 professionals dedicated to providing data privacy management solutions and services, including assessments, certifications and our SaaS-based Platform. The Data Privacy Management Platform provides control over all phases of privacy; from conducting assessments and implementing compliance controls to managing ongoing monitoring. Companies worldwide rely on TRUSTe to minimize compliance risk and protect their brand. For further information see www.truste.com.

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