Over 500 Companies Working with TRUSTe to Comply with EU-U.S. Privacy Shield

TRUSTe technology powers comprehensive package of solutions to address the assessment, verification and dispute resolution requirements of EU-U.S. Privacy Shield


San Francisco, August 16, 2016TRUSTe announced today that it is working with over 500 companies to assess and verify compliance with the new requirements for the EU-U.S. Privacy Shield and provide dispute resolution services. In order to meet the spike in demand since the Department of Commerce (DOC) started accepting submissions on August 1st , TRUSTe is using their award-winning Assessment Manager technology platform to streamline the comprehensive assessment and remediation process companies must complete.

The EU-U.S. Privacy Shield is the new international data transfer framework finalized in July to replace Safe Harbor. The new framework requires that companies meet stronger obligations to protect the personal data of Europeans and introduces stronger monitoring and enforcement by the US Department of Commerce (DOC) and the Federal Trade Commission (FTC).

The EU-U.S. Privacy Shield framework has offered all companies self-certifying by September 30 a nine-month ‘grace period’ to ensure compliance with their third party contracts. TRUSTe’s privacy assessment technology streamlines and documents the process enabling hundreds of companies to get ahead of the pack and self-certify before that date.

Chris Babel CEO, TRUSTe said: “Privacy Shield has created an equivalent of tax season for privacy as hundreds of companies want to benefit from the new Privacy Shield framework and simplify their EU data transfer compliance.

“Our Assessment Manager platform enables us to scale to meet this unprecedented demand and we have started the assessment process with over 500 companies in the last few weeks. After months of negotiations between the U.S. and the EU the volume of companies taking part shows the extent of interest and momentum in the new framework”.

Perry Pappas, SVP, General Counsel and Chief Compliance Officer at WorkWave LLC, stated:

"At WorkWave, protecting the privacy and confidential information of our clients is of the utmost importance.  As a fast growing SaaS company serving businesses across the globe, we join other leading SaaS companies in pursuing early adoption of the EU-US Privacy Shield, to assure our clients and ourselves that we are taking the required steps to be in compliance with applicable rules and regulations in the important and evolving area of EU-US cross-border privacy and data regulation.

“We have found TRUSTe to be an excellent resource in guiding us through what can be a complex area.  TRUSTe provides a streamlined roadmap and process toward certification, their Assessment Manager tool is collaborative and easy to use, and their team is extremely responsive and helpful, from sales through to privacy solutions implementation."

“At Aria Systems, protecting critical customer data is paramount,” said Jim Alexander, SVP of Customer Operations and Technology, Aria Systems. “Aria is partnering with TRUSTe to verify strict compliance to the EU-US Privacy Shield and our adherence to a broader spectrum privacy and security standards that provide the utmost in protection for our customers and their consumers.”

TRUSTe is offering three separate packages to support companies in assessing and verifying that their data protection practices are compliant with the EU-U.S. Privacy Shield principles ahead of self-certification with the U.S. Department of Commerce. The Assessment Package and Verification Package can include customer data, HR/employee data or both. In addition, TRUSTe provides a Dispute Resolution Package, which helps companies to efficiently manage privacy inquiries from customers, and addresses the dispute handling requirements of the EU-U.S. Privacy Shield Framework.

The TRUSTe assessment and verification solutions for EU-U.S. Privacy Shield are managed by a team of privacy professionals using TRUSTe’s proprietary assessment methodology and powered by TRUSTe Assessment Manager. This award-winning SaaS-based privacy technology platform provides interactive compliance reviews, centralized on-demand reporting and searchable audit trails.

For more information on TRUSTe’s EU-U.S. Privacy Shield solutions visit www.truste.com/privacy-shield or call on 1-888-  878-7830.

About TRUSTe

TRUSTe powers privacy compliance and trust by enabling businesses to use data across their customer, employee and vendor channels. We have nearly 20 years’ experience and a team of over 150 professionals dedicated to providing data privacy management solutions and services, including assessments, certifications and our SaaS-based Platform. The Data Privacy Management Platform provides control over all phases of privacy; from conducting assessments and implementing compliance controls to managing ongoing monitoring. Companies worldwide rely on TRUSTe to minimize compliance risk and protect their brand. For further information see www.truste.com.

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