June 7th marks the one year anniversary of TRUSTe rebranding to TrustArc! The rebranding reflected our evolution into a global provider of technology-powered privacy solutions. While it’s the one year anniversary for the TrustArc brand, our technology platform has been operating at scale for 7 years and is backed by 21 years of privacy industry experience.
Over the past year we have continued to develop innovative privacy solutions to meet increasingly complex challenges, such complying with the GDPR.
Some highlights included:
Launched Data Flow Manager to help with data inventory and business process mapping;
Expanded Assessment Manager to streamline the assessment process for managing DPIAs;
Enhanced Cookie Consent Manager to meet GDPR requirements;
Launched Individual Rights Manager and Direct Marketing Consent Manager; and
Launched GDPR Validation so that companies can demonstrate GDPR accountability.
What’s more, we have also partnered with multiple technology innovators, expanded our team in the EU and Asia, and continued to offer world class privacy education through our Privacy Insight Series webinars, GDPR Workshop Series, and extensive library of GDPR research and white papers.
It has been a productive and exciting year for TrustArc and we look forward to continuing our mission to help companies around the world build, implement, and demonstrate accountability.
To learn more about how TrustArc can help your company, contact us today!