TRUSTe is pleased to announce that Merck & Co, Inc. (Merck) is now certified and in compliance with the requirements of the Asia-Pacific Economic Cooperation (APEC) Cross Border Privacy Rules (CBPR) System. Merck is the first healthcare company in the world, and the second multinational company, to achieve this certification. Earlier this year, TRUSTe partnered with IBM to help them become the first company to receive the APEC Certification.
TRUSTe, the first Accountability Agent for APEC’s privacy framework, worked closely with Merck to ensure their data collection practices were in compliance with the CBPR system. TRUSTe will monitor ongoing compliance and deliver consultative services throughout the partnership.
For more information on the TRUSTe APEC Privacy Program, please visit www.truste.com/apec.