TrustArc Blog

TrustArc Participates at EDAA Summit 2017 in London

December 12, 2017

TrustArc was pleased to participate at the annual conference of the European Interactive Digital Advertising Alliance (EDAA) in London on November 28, 2017.   The conference brought together more than 200 stakeholders from the digital advertising ecosystem, including brands, agencies, DSPs/SSPs/DMPs, publishers, and various other ad industry members, to discuss policy and business opportunities in promoting transparency and consumer control in advertising.   As a longstanding partner of the EDAA—and its U.S. and Canada counterparts, the DAA and DAAC, respectively—TrustArc enjoyed seeing familiar faces and taking part at the beautiful Renaissance Hotel – St. Pancras venue to absorb a day’s … Continue reading TrustArc Participates at EDAA Summit 2017 in London

Meet the TrustArc Privacy Experts Series – Paul Iagnocco

December 07, 2017

Paul Iagnocco Senior Privacy Consultant What drew you to privacy and how many years have you been in the privacy space? Two things drew me to privacy. First, the “Internet of Things”; second, I have watched my children grow up with a lack of attentiveness to privacy in their personal lives – they’re so willing to share private details on social media, etc.  I realized that data is at the center of all of it, and I knew it was going to be a fascinating new future. Unchecked, data can have ramifications on personal privacy. I went to an IAPP conference where I realized … Continue reading Meet the TrustArc Privacy Experts Series – Paul Iagnocco

TrustArc Helps Brands Demonstrate Regulatory Compliance & Build Trust

December 05, 2017

In a recent article, DealCrunch provided a thorough review of TrustArc, its history, and the benefits it provides to clients. The following highlights are excerpts from that article. In addition to helping clients around the globe meet certification requirements for frameworks such as Privacy Shield and APEC, the Assessment Manager module was introduced in 2015 to give companies a systematic way to check on the privacy implications of a certain action and then have the tools to respond. “It gives companies the ability to automate privacy risk assessments in-house,” said Dave Deasy, SVP Product & Marketing. As internet privacy and security come … Continue reading TrustArc Helps Brands Demonstrate Regulatory Compliance & Build Trust

TrustArc GDPR Privacy Workshops Update

November 13, 2017

View from TrustArc GDPR Privacy Workshop in Atlanta We have completed the first half of events in our ongoing GDPR Privacy Workshop series. The 30 Workshops taking place in 25 cities around the globe have provided relaxed settings for participants to have candid discussions on tough challenges posed by the GDPR and have the opportunity to ask their most pressing questions to privacy experts. The main areas of lively discussion still center around Article 30 compliance and consent. In addition to deep dives, speakers walked participants through creating their own business process data flow maps using the special workbooks provided. … Continue reading TrustArc GDPR Privacy Workshops Update

November Event Spotlight: TrustArc GDPR Privacy Workshops, IAPP Europe, ExecLN, Privacy Insight Series

November 06, 2017

TrustArc GDPR Privacy Workshops November Atlanta, Phoenix, San Diego, Berlin, Seattle, Los Angeles, Toronto, Singapore, Washington DC The GDPR Privacy Workshops are free events that feature informative discussions, case studies and practical solutions to achieve GDPR compliance. Topics discussed will include Data Mapping, Building a Record of Processing (Article 30 Reports), Ongoing Risk Assessments & DPIAs and GDPR HR Data Considerations. > Reserve your seat to an October GDPR Privacy Workshop today __________________________________________________________________________________ IAPP Europe Data Protection Congress November 8-9 Brussels The IAPP European Data Protection Congress 2017 takes a solution-focused approach with GDPR-oriented programming to help you devise and execute a … Continue reading November Event Spotlight: TrustArc GDPR Privacy Workshops, IAPP Europe, ExecLN, Privacy Insight Series

EU GDPR Article 35 – Data Protection Impact Assessment (DPIA), Part II

October 17, 2017

EU General Data Protection Regulation (GDPR)

In Part I of this two-part blog series we provided an introduction and background to EU GDPR Article 35 – Data protection impact assessment (DPIA). Now, in Part II we will share some best practices and helpful tips on implementing a DPIA program. These tips were shared by Beth Sipula, Senior Privacy Consultant at TrustArc and Alexia Maas, SVP & General Counsel at Volvo Financial Services in our Privacy Insight Series webinar, “Building Your DPIA/PIA Program: Tips & Case Studies.” Part II: DPIA Program Essential Elements The six essential elements that make up a sustainable DPIA program are: integrated governance, … Continue reading EU GDPR Article 35 – Data Protection Impact Assessment (DPIA), Part II

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