TrustArc Blog

January Event Spotlight: Marketing under the GDPR, CPDP in Brussels & 2017 IAPP-TrustArc Research

January 05, 2018

 

Marketing under the GDPR: What You Can and Cannot Do
January 17 @ 9:00 am – 10:00 am PST
Online Webinar

Marketing is an area that will be highly impacted by changes required under the GDPR, but there is a lack of clear guidance as to what the compliance requirements mean in practice.

Register now for this free webinar where we will cover common questions:

  • Do you need consent for everything?
  • How can direct marketing practices comply with the GDPR and still meet business objectives?

This webinar will support privacy and marketing teams by providing practical advice on what marketing activities can and cannot be done.

> Register here


Computers, Privacy & Data Protection 2018 (CPDP)
January 24-26
Brussels

CPDP is a conference about privacy and data protection. It offers a forum where different voices are heard and where positions are compared debated, approached or differentiated. Within an atmosphere of independence and mutual respect, CPDP gathers academics, lawyers, practitioners, policy-makers, industry and civil society from all over the world in Brussels, offering them an arena to exchange ideas and discuss the latest emerging issues and trends.

TrustArc CEO Chris Babel and Chief Data Governance Officer, General Counsel & Corporate Secretary Hilary Wandall will be speaking on the panel “The Role of Ethical Analysis in Privacy and Data Protection Assessments”. TrustArc will also be exhibiting, so stop by and say hello.

> Learn more here


IAPP Web Conference: What’s the Risk of Not Complying with the GDPR?
January 25 @ 8:00 am – 9:00 am PST
Online Webinar

According to the 2017 IAPP and TrustArc Getting to GDPR Compliance: Risk Evaluation and Strategies for Mitigation report over 500 respondents and roughly six in 10 organizations report they will not be in full compliance with the GDPR when it comes into force. How then are organizations prioritizing? Based on risk. It’s a risk-based framework, after all. No one wants to be outside the norm, however, so the IAPP and TrustArc engaged in this research to benchmark just how organizations are estimating the riskiness of not complying with certain pieces of the regulation. Further, researchers asked organizations what they are doing to mitigate that compliance risk. This web conference explores the data and offers thoughts on how to interpret it.

What you’ll takeaway:

  • How organizations are prioritizing GDPR compliance
  • What steps organizations are taking to reduce risk
  • Which pieces of the GDPR present the least concern
  • Benchmark compliance risk spanning over 500 global companies

> Register here

 

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