TrustArc Blog

VIDEO: Drawbridge’s COO Eric Rosenblum Discusses the Importance of Privacy

December 19, 2013

Drawbridge is a cross-device advertising platform that helps advertisers find and identify users across devices. By matching people to more than 1 billion devices, they are able to offer marketers superior results through audience targeting with 3rd party data, retargeting across devices, and smarter “run-of-data” campaigns. 

Watch as Eric Rosenblum, COO of Drawbridge, discusses the importance of privacy and why TRUSTe’s framework, innovation in technology, and the TRUSTed Ads product appealed to them.

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