TrustArc Blog

Recap from iMedia Agency Summit

May 31, 2011

Bob Bahramipour
VP Business Development

Last week I was in sunny Bonita Springs, Florida with my colleague Robert Foody to talk OBA privacy compliance at the iMedia Agency Summit. I want to thank those attendees who came to the session I led on “Behavioral Advertising: Building Trust in your Brand” – we talked OBA privacy compliance and I walked the audience through some case studies of TRUSTe clients who have successfully implemented our DAA-approved OBA compliance solution, TRUSTed Ads. If you weren’t able to join us you can catch some of my thoughts on OBA compliance in the interview below.

Feel free to reach out to us on twitter @truste if you have questions.